Hiram Garcia on Comic-Con, ‘Black Adam’ and ‘Super-Pets’ and More Breaking News Here
We chat with producer Hiram Garcia about his return to Comic-Con and finally releasing “Black Adam” to that particular crowd.
By Brad Gullickson Published 20 August 2022
Welcome to Comic-Con Returns, our chronicle celebrating San Diego’s most powerful comic book convention and its rebirth after three long years of desolation. In this entry, we chat with producer Hiram Garcia about bringing Black Adam to Comic-Con and why DC League of Super-Pets might be his secret weapon.
There is no other hall on the planet like Hall H during the San Diego Comic–International scam. Six thousand movie freaks crammed into a huge arena, feeding on each other’s energy as much as the presentations unfolded on the main stage. Most inside have spent hours (even days) sleeping outside to secure their place. By the time the trailers kick off, audiences are crazy and receptive to pretty much anything you throw at them…as long as you respect their energy and bring your own to compensate. Failing to do so (*cough* *cough* Dragon House panelists), and you’ll be greeted by slack, stern, grumpy jaws ready to get away in their phones and Twitter feeds.
No one understands or appreciates the passion of Hall H better than Hiram Garcia. The president of the production of Seven Bucks Productions (co-founded by Dwayne Johnson and producing partner Dany Garica) has brought many projects to Comic-Con over the years. He is in awe of the venue and was looking forward to its reception this year, three years after the last event.
Stimulating curiosity even further, Garcia and Seven Bucks finally brought black adam with them. For a decade, the movie percolated and many thought it would never materialize. Garcia was never one of those people. black adam required intense thought because Johnson was deeply connected to the character, and he didn’t want to produce something that could easily stand next to or disappear behind another superhero company.
“It’s a version of a character that we’ve never seen a DJ perform,” says Garcia. “He really immersed himself in this character, which really distinguishes between right and wrong, the gray area between right and wrong. It’s an area that puts a lot of people in trouble. comfortable, especially superheroes. It makes them very uncomfortable.
Garcia talks about the Justice Society of America, featuring Doctor Fate (Pierce Brosnan), Hawkman (Aldis Hodge), Cyclone (Quintessa Swindell), and Atom Smasher (Noah Centineo). However, it can just as well speak of black adamthe public. While we’re used to supervillain protagonists like Harley Quinn and the Suicide Squad, are we really ready to watch Dwayne Johnson rip bodies to shreds?
The Hall H Comic-Con crowd provided the answer. After Johnson commissioned the stage in full Black Adam costume, sending LED lighting throughout the audience and their exclusive black adam cords, they were treated with an absolutely unpleasant taste. Nameless mercenaries storm a desert tomb where the god-infused Black Adam awaits. After dropping a few pesky balls on him, Johnson rushes in with super speed, snapping the head off the shoulders, the arms off the holds and electric frying the scraps. The initial trailer barely hints at such ferocity, and the sight puts the people of Hall H on their feet.
“If we have a character that’s so powerful,” Garcia continues, “and who can’t be controlled and tends to do what he thinks is right, where he’s judge, jury, and executioner, that puts the world on edge. guard. For us, it was so much fun to tell this story because it’s not a typical character that we’ve done before. It’s not a clean hero. It’s an anti-hero. Someone who is very violent when he feels that someone has done something wrong and that he deserves punishment.They are the ones who will deliver him, and they will usually deliver him in a very violent way.
As much as the crowd loves being in Hall H, Garcia loves being there too. Our anxiety is based on whether or not we will like what we see. His anxiety rests on whether or not we are going to like what we see. The excitable tension is addictive, and he finds himself craving it and missing it when they haven’t had a chance to feature the previous two years.
“It’s just that energy,” Garcia said. “The fans are happy and they are excited. They love the world. They just want more. They are so supportive. There is a lack of cynicism here. It’s just the best energy in this room. That’s the kind of audience you like to be in front of, isn’t it? Where you celebrate, tell great stories and bring things to life. It’s the best.”
As the crowd in Hall H and the crowd outside of Comic-Con become more familiar with superhero stories, they are more willing to take a chance on narrative and tonal changes. This works for much darker projects like black adam but also titles at the other end of the spectrum. While Seven Bucks worked hard on their costume killer, Warner Bros. also offered them a chance to create the DC Super League–Petsfeaturing the voices of Dwayne Johnson as Superman’s dog Krypto and Kevin Hart as Batman’s dog, Ace.
” We have worked on black adam for what seems like an eternity,” says Garcia. “So an opportunity for Great–Pets came that we just jumped on, obviously, to tell a story that I like to call a bit deeper cut. Many fans may not know that the Super-Pets have been around for a while. I think people know Krypto very well, but some of the other characters might not be so. With our directors, Jared Stern and Sam Levin, there was a real genuine hunger to tell a story that gave shelter animals some love. We like the idea of finding pets, people who find their soul-pet.
black adam follows a particular creative impulse as audiences adjust to superheroes. If these beings existed, the planet would be irrevocably changed. It’s hard to stay optimistic. It’s easier to fall into skepticism and desperation, establishing a market for knotty spandex content. Yet our appreciation of capped characters creates space for lighter tones and happier genres.
“That’s where I think the power of this Super-Pets universe lies,” says Garcia. “I think a lot of superhero movies because people know them so well that you start to feel a little more nervous about them. black adam is very upset, but I like being on the other side to tell something that appeals to children. There’s one thing that anyone who owns a dog or a cat or a guinea pig, whatever you want to say, is just that special bond. I think this movie is really able to harness that while wrapping it in big superhero powers with them flying around the world and doing all the things we love to see.
Hiram Garcia can pump you up about anything. You leave conversations with him eager to enter a theater, to put his films in your eyes. He and Dwayne Johnson are showmen, bursting with confidence and self-assurance. Hall H was apparently made for them, so they must tackle this crowd without a shred of worry.
“Well, listen,” says Garcia, “you’re still nervous. You’ve been working on it for a long time. It’s your baby. Now you want to give it to the world. You want them to be as excited as you are. We have great confidence in the film. We put our heart and soul into it. We took great care to make sure we honored the characters. We introduced a lot of fun characters into this world. It’s just exciting to be able to bring it to Comic-Con, show fans more of it, and share this new take on an antihero in a superhero field so packed with characters… but none like this one.
DC Super League–Pets now playing in theaters.
Related Topics: Comic-Con
Brad Gullickson is a weekly columnist for Film School Rejects and senior curator for One Perfect Shot. When he’s not talking about movies here, he’s talking about comics as the co-host of Comic Book Couples Counseling. Follow him on Twitter: @MouthDork. (He she)
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